Pontiac Firebird Gen 1 buyer's guide
Pontiac Firebird Gen 1 (1967–1969) — Firebird, Trans Am, Firebird Convertible, Firebird Coupe, Trans Am Coupe: what's listed, and what they sell for.
Years: 1967–1969 · Models: Firebird, Trans Am, Firebird Convertible, Firebird Coupe, Trans Am Coupe
Overview
The first-generation Firebird (1967–1969) was Pontiac's pony car, launched five months after its Camaro sibling with Pontiac engines, Pontiac styling and a wider, more grown-up brief. Its range ran from the overhead-cam six — a genuinely innovative engine, with a four-barrel Sprint version that embarrassed V8s — through the 326/350 and 400 V8s to the Ram Air cars and the 1969 Trans Am, the rare white-and-blue special that founded a dynasty. The Firebird's market sits a step below the Camaro's in volume but its best cars — documented 400s, Ram Airs and the '69 Trans Am — are core muscle collectibles, and PHS documentation settles specification questions that on a Camaro would be guesswork.
Generations and year breaks
1967 — the first Firebird
- Coupe and convertible; the OHC six standard (the Sprint's four-barrel, high-compression version is the connoisseur's car), the 326 V8 the mainstream, the 400 the performance flagship with the Ram Air option at the very top (fewer than a hundred built).
- Pontiac details distinguish it from the Camaro everywhere: the split grille, the bumper-integrated nose, the tail panel.
1968 — refinement
- Vent windows gone, side markers in, the 350 replacing the 326 and the 400 HO joining the line. The Ram Air II (mid-1968, round-port heads) is the year's forensic-grade engine.
- The convertible's power top and the deluxe interior options define the cruiser specification.
1969 — the Trans Am arrives
- Restyled with a new nose and rear; the 400 range matured (Ram Air III and the rare Ram Air IV).
- The Trans Am (1969): a performance-and-appearance package — Cameo White with blue stripes, the twin-scoop hood, spoilers, the 400 HO or Ram Air engines. 689 coupes and just 8 convertibles; every one is documented by PHS and the registries. The eight convertibles are among the most valuable Pontiacs in existence.
- The '69's one-year styling (and its longer production run into late 1969, as the '70 car was delayed) makes parts a little more year-specific.
Engines and options that matter
- OHC six and Sprint — the Sprint's specification (four-barrel, split exhaust, hotter cam) matters: a base six car is a cruiser; a documented Sprint convertible is a collected car.
- 326/350 and 400 — the V8 ladder; the 400 HO and Ram Air III are the mainstream performance picks, with the factory ratings understating the Ram Air cars.
- Ram Air II/IV — round-port heads, specific intakes and exhausts, and a verification regime (PHS plus casting codes) as strict as any in the hobby.
- Transmissions: the Dearborn three-speed, Muncie four-speeds and the TH400 — manual V8 cars carry the premium, as always.
- The 1969 Trans Am package is verified by PHS and by the car's equipment set (the hood alone is reproduced — never buy the story, buy the paperwork).
What to check before buying
- PHS documentation first — Pontiac Historic Services verifies model, engine and options from the VIN; on any Ram Air or Trans Am claim it is the purchase's foundation.
- Rust: the F-body pattern shared with Camaro — rear quarters, trunk floor, floor pans, cowl, convertible rockers — plus the Firebird's specific tail panel and the Endura-style nose's condition.
- Numbers: engine codes are stamped at the front of the block by the water pump (the two-letter code plus the partial VIN on the machined pad); heads and manifolds carry the Ram Air story in castings. A Ram Air car missing its correct heads is a 400 with a story.
- OHC six specifics: the cam-drive belt (a service item with real consequences if it fails) and Sprint component verification — the Sprint's carburettor and exhaust are the tells.
- Convertibles: check the top frame, the hydraulics and the floors; the '69 Trans Am convertibles are so valuable that any claimed example needs registry-level proof before money moves.
- Parts: shared F-body structure with Camaro keeps the basics easy; Pontiac engines have their own support world; Firebird-specific trim and 1969 pieces are the hunts.
The market here
On American Classics today: 5 cars are listed here; 3 for sale and 2 marked sold; average asking price $4,333; asking range $3,000 to $6,500; sold cars average $82,950.